I’ve spent my career helping companies find what matters, shape how they communicate it and make an impact.
I’m Diana, founder of DAMC
For more than 20 years, I’ve worked in senior marketing and communications roles across international companies, building strategies, taking products to market and helping businesses communicate with clarity and purpose.
I'm a hands-on marketing leader with experience leading global teams and working with creative specialists across rebrands, global launches, international campaigns and events. I know how to turn strategy into action and bring the right people together to make it happen.
I start with understanding
Before marketing, I was a business journalist. That background still shapes how I work. I’m curious. I ask questions. I want to understand what’s really going on beneath the surface.
And increasingly, I believe that’s where effective marketing starts.
Businesses can have great products, strong credentials and plenty to say, yet still struggle to stand apart. Increasingly, it’s the expertise, experience, perspective and people behind a business that create trust and make it memorable.
That’s where I come in.
I turn insight into marketing that stands out and drives growth. I bring commercial understanding, strategic thinking, and creative curiosity to every project. I get deep into your business, your ambitions and your customer needs. By focusing on what makes you different, together we shape a brand that lands with clarity and drives growth.
I work with companies, founders and experts who know they have something valuable to say but want greater clarity around what it is, how to communicate it and how to stand out in the market.
Marketing is ultimately about people
My professional coaching background adds another dimension to the way I work. I listen carefully, seek to understand what motivates people, challenge assumptions and help people articulate what they already know, but haven't yet found the words for. I believe in bringing out the best in people and creating space for good thinking to happen.
I work best alongside ambitious teams
I thrive in an entrepreneurial environment where things are moving quickly, the answer isn’t always obvious and you need someone who works with you as part of your team, who can think strategically, be creative and get things moving.
Availability
I am available for a new fractional role in Belgium from Q4 2026. Ideal engagement 3-12 months.
Also open to new international project assignments from September 2026.
Location
I am located in the beautiful city of Ghent, Belgium and a member of the Wintercircus Collective. A unique eco-system of entrepreneurs and specialists in Europe’s most dynamic tech hub.
Testimonials from some great partners over the years.
“I have had the pleasure of working together with Diana for several years on different projects which I have very much enjoyed. Diana is very professional and creative, and always brings great insight to both the big picture and the small details. I have no doubt she will be a valuable partner for anyone who is looking to grow their business with a solid marketing strategy or go-to-market plan.”
“Working with Diana over the years has been an absolute pleasure. She has that rare combination of being incredibly efficient while keeping things clear, and structured. Every project with went smoothly and a pleasure.
And it is great to work with someone who brings warmth and positivity along with it.
After several years of collaborating, I can say without a doubt that any project is better with Diana on board. Looking forward to the next one!”
“Diana is a true professional and a person I can highly recommend for all your PR and marketing needs. Her knowledge across multiple categories and access to decision makers will make her a valuable asset to your organisation.”
“Diana has expert knowledge about her sectors, is very passionate and driven and always eager to learn new things, big or small.
She loves what she does, and that shows in quality and professionalism. Her enthusiastic personality and attitude makes her an absolute pleasure to work with.”
“Diana is a strong and competent editor and writer who focuses on the needs and goals of her clients to ensure their success and message is communicated in the proper manner yielding desired results.”
“I had the pleasure of working with Diana Albiol during my time with Luxottica Group. She is one of the finest profesionals I have encountered in my career. Her creativity and deep knowledge of the travel retail business were extremely helpful to position eyewear as one of the fastest growing categories in this channel. Diana is professional, committed, loyal and absolutely reliable. She has a great ability to handle communications and public relations.
As a marketing professional she always surprised me with new and great ideas which proved effective to bring our business to the next level. I strongly recommend Diana. She is an asset for any company interested in recruiting top class professionals.”